Weather Economics: Unlocking Profitability Through Better Weather Intelligence
The Cost of Weather on Aviation
Every year, weather delays and cancellations impose an estimated 30% Weather Tax™ on aviation operations. These disruptions aren't just inconvenient—they cost businesses billions, reduce efficiency, and create ripple effects that stretch across the entire logistics chain.
But here’s the catch:
A significant portion of these delays and cancellations are avoidable with better, more actionable weather intelligence.

What is the Weather Tax™?
The Weather Tax™ is the cost businesses withstand due to weather-related inefficiencies. This includes:
- Flight delays and cancellations
- Power inefficiencies from unoptimized routes
- Maintenance issues from weather mismanagement
- Lost time and productivity
- Increased operational costs
The Ripple Effect: Beyond Aviation
Weather disruptions don’t just stop at aviation. They cascade into:
- Supply Chain Delays: Late cargo impacts retailers, manufacturers, and consumers.
- Profit Margins: Unanticipated downtime eats into profitability.
- Customer Experience: Cancellations and delays lead to dissatisfaction and lost business.
Our clients have seen significant difference from using real-time data that is integrated into our V360 Weather Platform. With smarter weather intelligence, they’ve reduced downtime, improved asset utilization, and increased overall operational efficiency.
Visit our booking calendar to schedule your free V360 demo and discover how it seamlessly integrates into your workflow.